Fast fashion

Lifestyle & Fashion Challenge: Be a Minimalist

I don't mean that one should excessively worship frugality by sacrificing one's quality of living.
But, spending on impulses & creating waste isn't any more glamorous either.

Be a Minimalist doesn't equate to minimalistic fashion style.
It's not about dressing yourself just in black & white, all shades of grey, navy and brown.
It's way more than that.
It's a lifestyle pursuing excellence in quality over quantity. 

It's buying items that suit your body shape/personal style/needs and investing in high-quality items that can last for decades.

It's finding your style & assimilating trends instead of buying what brands want you to.

Impulsive buying is all about greed & desire, the short-lived high when you got something you don't actually need.

What made purchases even more easy/tempting is fast fashion. 
Most people (especially ladies) living in major cities are well-acquainted with fast fashion, selling affordable fashion of the latest trends
Best-known fast fashion brands include Zara, H&M, Topshop, Forever 21, American Eagle, American Apparel, Uniqlo, Next.
Buying from these brands is absolutely ok, but maybe it's time for people to rely less or addictively/too-frequently shop at chain stores.

I'm quite a fan of Zara, occasionally H&M and Topshop.
Yet, I have had enough of the highly-addictive-and-equally-sinful consumerism: too much impulsive buying & hoarding in the name of collecting.

Here are a few things I hate about fast fashion: 

1) Cheap fabric
Lace is the No. 1 on the list because it screams: CHEAP, nothing about elegance, girly-ness or being delicate.

2) People blindly conforming to styles (remember leopard prints? anyone?)

3) H&M Beach Pop-up Store

Does anyone really NEED to do some shopping at the beach? Again, it's all 'just in case'.

Interesting Fact:
Do you know how long does it take for Zara to design, produce, and deliver a garment? 

From a Harvard Business School article,15 days. (Well, in terms of efficiency it's pretty amazing.)

Love,
N

I don't own any the photos, but couldn't remember where I found them.